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beginnerbusiness

Product Management Essentials

Lead products from idea to launch

6 weeks
24 lessons

About This Course

Learn how to define product strategy, prioritize features, work with engineering teams, and launch products users love.

Curriculum

Module 1: Strategy

  • ▶ Product vision
  • ▶ Market research
  • ▶ Competitive landscape
  • ▶ OKRs & metrics

Module 2: Discovery

  • ▶ User interviews
  • ▶ Problem validation
  • ▶ PRDs & specs
  • ▶ Roadmap planning

Module 3: Execution

  • ▶ Agile methodology
  • ▶ Sprint planning
  • ▶ Stakeholder management
  • ▶ Launch planning

Module 4: Growth

  • ▶ Analytics deep dive
  • ▶ A/B testing
  • ▶ Retention strategies
  • ▶ Case study project

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Duration6 weeks
Lessons24
Levelbeginner